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Intelligency services

Have your brand made with you.

Work with a brand manager who directs the work, shows you real options fast and turns your notes into a finished identity. Scoped to what your brand needs, and nothing it doesn't.

Dreyghun Heemstra
Dreyghun HeemstraFounder & brand manager

Who you work with

A brand manager, not a ticket.

Your brand is made with Intelligency's founder: a brand manager who has done every part of the work, from graphic and web design to marketing, and who built the app to show clients a huge range of real options with their own name on them and let their choices lead.

  • One person, start to finishFrom the first conversation to the final files.
  • Plain language is fineSay what feels right and what doesn't. Translating that is the job.
  • Honest about scopeIf you need less than you asked for, you will be told.

The process

Five steps, and the shape never changes.

What changes is how many rounds you want and how much of it is custom.

01

Consultation

What the brand has to do

02

Options

Generated, then curated

03

Your notes

What works and what does not

04

Revisions

As many rounds as agreed

05

Delivery

Every file, ready to use

01Consultation

A conversation about the company, the market, the audience and what the identity has to do. This decides whether everything after it is any good, and it is the part a generator cannot do at all.

02Options

The brief goes through the app and comes back as real directions, not one guess. You choose between genuine alternatives instead of reacting to a single proposal.

03Your notes

You react: what is close, what is wrong, what you had not considered until you saw it. Plain language is fine. Turning it into design decisions is the job.

04Revisions

The direction is narrowed and refined. How many rounds is up to you, and this step repeats until the answer is right, not until a package runs out.

05Delivery

A finished identity, yours outright, in files you can hand to a developer, a printer or a client.

The method

Real options, not one guess.

The options are generated through the Intelligency app, so instead of reacting to one proposal you see a real range with your own name on it, quickly. A brand manager directs it and decides which ones are any good. That is something neither a studio nor a generator offers alone.

We say this up front because you should know how your brand is made.

Autopilot run · 0 logos00:00
~50logos a minute
250in five minutes
1,000in about twenty

Average Autopilot pace, measured on real runs; 1,000 is that pace held for twenty minutes. The grid plays one minute: the first seconds in real time, then sped up.

Scope

Scoped to what you need.

There is no package to fit into. Every engagement is the same process at a different length, quoted after a first conversation.

Direction only

A consultation and a set of considered options to take away. For when you have a team who can execute and need the thinking.

Managed build

The whole identity handled end to end, with as many revision rounds as the work needs. The most common way to work together.

Most common

Fully custom

Where generation cannot reach: hand-drawn marks, artwork you already own brought in properly, or an identity built entirely to brief.

More on custom work

Already started?

Hand over at any stage.

Building your brand in the Intelligency app? Make as much of it as you like and hand the rest over. The brand manager starts from what you made, not from a blank page.

Where do you hand over?

Tap a stage to choose

Everything you made stays yours, and they start from it.

Delivery

Everything a finished brand needs.

Yours outright, organised and ready to hand to whoever needs it next.

  1. 01The mark in every format, as vector and PNG
  2. 02Every colourway, on a ground and transparent
  3. 03The colour palette, with print-ready values
  4. 04Typography, with every licence
  5. 05Brand messaging: positioning, tone of voice, key lines
  6. 06Mockups on the surfaces you will use
  7. 07A one-pager and a full brand book
Your developerVector marks, colour values and typefaces, ready for the website.
Your printerPrint-ready files and values for cards, signage and packaging.
Your teamA one-pager and a brand book that keep everyone consistent.

Questions

Working with us.

How much does it cost?

Every engagement is scoped to what your brand needs and quoted after a first conversation. There are no packages to fit into: some clients want one conversation and a set of options, others want the whole identity handled.

Do I need to know what I want?

No. Most people can't put it into words, and they don't have to. You see real options and react to them, and your choices become the brief.

Is AI used?

Yes, and we say so up front. The options are generated through the Intelligency app, so you see real breadth quickly. A brand manager directs it, curates what you see and turns your notes into the finished identity.

How many revision rounds do I get?

As many as you agree on at the start. The revision step repeats until the answer is right, not until a package runs out.

Can you work from a logo or artwork I already have?

Yes. Artwork you own can be brought in properly, refined, or built on, and anything you made in the app is a starting point rather than something to redo.

Can you work with my own designer or team?

Yes. Direction only gives your team the thinking and a set of considered options to execute themselves.

What do I own at the end?

The finished identity is yours outright, delivered as files you can hand to a developer, a printer or a client. Trademark registration is a separate legal step, worth taking advice on before you commit to a mark.

How do we start?

Request a quote and tell us what the company is and what you are trying to launch. You will get an honest answer about whether this is the right route and what it would take.

Everything else is in the full FAQ.

Start here

Start with a conversation.

Tell us what the company is and what you are trying to launch. You will get an honest answer about whether this is the right route and what it would take.

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